Fetch The Sun’s 2024 Annual Report to Stakeholders Highlights Continued Growth and Mission-Driven Impact

Stephen Ryan

Jan 28, 2025

San Diego, CA – January 28th, 2025– Fetch The Sun is proud to share its 2024 Annual Report, detailing another remarkable year of growth, community engagement, and progress toward its mission of improving the lives of dogs and their owners. From early sustainability achievements to meaningful contributions to animal rescue, Fetch The Sun continues to lead the way in combining adventure, eco-consciousness, and a passion for animal welfare.

Getting Closer to Our Community

This year, Fetch The Sun amplified its presence in San Diego, bringing the brand directly to pet lovers with pop-up shops at dog-focused community events. These events not only allowed us to connect face-to-face with dog owners but also gave us more opportunities to spread the word about our mission of supporting outdoor adventures with our furry friends.

Supporting Rescue Efforts

Staying true to our commitment to animal welfare, Fetch The Sun once again donated a significant portion of sales to animal rescue organizations. These contributions go directly toward providing better care and second chances for dogs (and cats, and rabbits, and horses, and llamas, and...) in need—a cause that remains at the heart of our brand. Our stakeholders play a vital role in this success, making every purchase matter.

Achieving Sustainability Goals Early

We’re thrilled to announce that we’ve met our 2025 sustainability goal a year early! Every Fetch The Sun product is now crafted using sustainable, eco-conscious fabrics. Sustainability continues to guide our decisions, ensuring our products align with our shared commitment to protecting the planet for future generations (and all the pups who love it, too).

Expanding Opportunities for Retail Partners

This year marked another step forward in Fetch The Sun’s wholesale success. By offering retailers the opportunity to carry Fetch The Sun’s adventure-inspired apparel, we’ve extended our impact beyond online sales, bringing our products to more dog lovers through small retailers across the country.

Recognized for Sustainability Excellence

We’re excited to share that in 2024, Fetch The Sun was ranked 4th globally by Green Matters for Best Sustainable Pet Clothing Brand! This recognition highlights our dedication to creating eco-friendly products that combine functionality, style, and care for the planet. Being acknowledged on a global scale is an honor that motivates us to push further in our sustainability efforts, ensuring every piece of apparel reflects our passion for protecting the environment. This accomplishment wouldn’t be possible without the support of our amazing community.

Looking Ahead

2024 was a year of meaningful impact and important milestones. From meeting sustainability goals ahead of schedule to strengthening our role in the local dog-loving community, we couldn’t have done it without the unwavering support of our customers, partners, and stakeholders. We move forward into 2025 eager to keep building on our mission and making a bigger difference.

Fetch The Sun’s 2024 report stands as a testament to its vision of sustainability, community, and adventure.

Sincerely,